The private practice
Branding & Website Package
Websites that feel as professional online As your practice does in person
This brand & website package is designed specifically for therapists and mental health providers who want a polished online presence that reflects the professionalism and personality of your practice.
Your website should make it easy for potential clients to understand who you help, what your approach is, and how to take the next step.
We draft clear, thoughtful copy so potential clients understand how you work and whether you're the right fit for them. Designed to work beautifully on both desktop and mobile, so clients can reach you easily.
Core Focus
This offer is designed to balance clarity with efficiency. We focus on the pieces that matter most for your website:
Understanding your services and ideal clients
Structuring the website so visitors quickly understand your practice
Writing clear, approachable copy that reflects your tone
Designing a visual identity that feels trustworthy and true to you
What’s Included
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A structured intake process to understand your services, specialties, and ideal clients
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A logo and submark with color variations
Color palette
Typography pairing
Business card design
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Clear page structure and user flow
Homepage, About, Services, and Contact page layouts
Optional FAQ section if needed
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Copy drafted for 4–5 core pages
Language that clearly explains your services and approach
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4–5 page professional website
Clean, therapist‑appropriate visual design
Mobile optimization
Basic SEO setup (page titles and meta descriptions)
Launch checklist and handoff guidance
Investment & Timeline
This package is intentionally streamlined so therapists can launch a professional website without the cost or timeline of a large branding project.
Flat Rate Investment of $1,500
Typical timeline is 3–4 weeks depending on responsiveness and content approvals.
(Our typical branding and website projects cost $3,500+).
What you Provide
To keep this process efficient, you'll fill out an onboarding questionnaire to provide details such as:
Your credentials and bio
Services and specialties
Any existing logo or brand elements (if available)
Photos if you would like them included
Practice contact information
Preferences for style and visual identity
Not sure what your website should say?
Writing your website is one of the hardest parts of starting or growing a private practice. If you’ve ever stared at a blank page trying to figure out how to explain what you do — you’re not alone.
I put together a simple guide with prompts and examples to help you write your website in a way that actually feels like you.
Download The FREE Website Content Guide Here
The private practice Branding & Website Package is perfect for…
Therapists starting a private practice who need a professional online presence from the beginning
Therapists currently relying on Psychology Today or referrals and ready for a real website
Practices that don’t have clear branding or feel outdated, unclear, and not reflective of the quality of care they provide
Clinicians who are great at their work but struggle to explain what they do and the value they provide online
Solo practitioners who want a simple, credible site without managing a complex build
your practice needs an Updated Site… Like, Yesterday
Directories (like Psychology Today) are a great starting point — but they’re not designed to fully represent your work.
A website gives you space to clearly communicate your approach, your specialties, and what it actually feels like to work with you. Your website should feel like a preview of working with you — not a directory listing. What most therapist websites get wrong:
Too vague
Too clinical
Too generic
Doesn’t sound like the actual therapist
A strong website helps you:
Build trust before the first consultation
Clearly explain your specialties and approach
Reduce back-and-forth questions from potential clients
Stand out beyond directory listings
Attract clients who are a better fit for your work
Without a website, you’re often one of many profiles.
With a website, you create a clear, grounded first impression: one that reflects your practice and helps the right clients choose you.
If you’ve been putting off your website, this May Be why
You’ve likely been meaning to create or update your website for a while.
But between client sessions, notes, and everything else — it keeps getting pushed.
Or you’ve started… and gotten stuck trying to figure out:
What to say
How to structure it
How to make it feel professional but still like you
That’s exactly where this package comes in. You don’t need a complicated website, you need one that:
Reflects how you actually work
Helps potential clients understand if you’re the right fit
Makes reaching out feel like an easy next step
If you’re ready to work with us, contact us today!
If you’re looking for guidance on drafting and building your website on your own, download the FREE website content guide for private practices.
Get in Touch!
If you’re ready for a leveled-up brand that reflects the quality of work your practice provides, let’s connect!